Instead of a newsletter each month, try something new. Each month send something to your “A-list” clients and prospects. It doesn’t need to be expensive. It doesn’t need to be time-consuming. Your goal is to stay top of mind. Keep it simple. It could be a photocopy of a good article (you don’t even need to be the author), a brochure, a newsletter, a gift card, a book, a personalized letter or a postcard.