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Marketing Agency’s Award Winning Performance Multiplies Client’s Investment |
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FOR IMMEDIATE RELEASE
CONTACT: Pete Wiltjer BWMG, Inc. 630-614-4577 petewiltjer@bwmginc.com
Marketing Agency’s Award Winning Performance Multiplies Client’s Investment
Bradley Wiltjer Marketing Group accepts prestigious Silver Trumpet at awards banquet
CHICAGO, IL, May 8, 2006 – Aurora-based Bradley Wiltjer Marketing Group isn’t just scoring big hits for clients, they’re now winning awards. This past Friday, BWMG Managing Director Pete Wiltjer accepted a 2006 Silver Trumpet award at the Publicity Club of Chicago’s Golden Trumpet awards for the agency’s work with its Chicago-based client, International Survey Research, LLC.
International Survey Research (ISR) is an international employee research and consulting firm that has surveyed more than 35 million employees from more than 3,000 companies in 106 countries. In 2005, ISR needed a creative approach to further build its North American brand, so it turned to BWMG, which developed and executed a strategic public relations campaign to raise awareness of ISR’s expertise in helping companies manage work-life balance and human capital measurement issues.
BWMG successfully positioned ISR as a leader in helping companies solve organizational issues by linking employee engagement factors like work-life balance with current business events and issues. Coverage reached as far and wide as the New York Times, CNN/Money.com, Fortune and HR.com. The campaign ran from May 2005 through January 2006 and generated results equivalent to more than 10 times the program fees.
“We are gratified for the recognition of our outstanding work,” said Wiltjer. “From the strategic plan through the tactical execution, we made sure that the ISR message was getting to the right people every month, and that the program results were serving corporate objectives.”
The Golden Trumpet Awards are the premier public relations and communication industry awards in the Midwest. For more information, visit http://www.publicity.org.
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The Bradley Wiltjer Marketing Group, Inc. (BWMG), with offices in Aurora, IL, is a leading business-to-business marketing and communications firm for the small-to mid-sized business market. BWMG offers a broad range of marketing and communications services and provides its clients with outstanding value and exceptional service. The firm’s unique combination of marketing, public relations and sales support services moves clients’ best targets through the entire new account acquisition cycle -- transforming targets to customers. Visit BWMG online at http://www.bwmginc.com. |