Our experience, coupled with our breadth of personal contacts, allow us to assist our clients with all of the phases in the partner development life cycle:
- Identifying potential influencers, technology providers, channels, or whole-product partners
- Creating partner/alliance or channel strategy
- Developing partner-specific value propositions and a marketing plan to reach the right people with the right message at the right time
- Facilitating personal introductions
- Structuring and negotiating relationships
- Leading structured, joint-planning sessions
- Evaluating success
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